RETURNS PORTAL
Alleviate the frustration of returns — for you and your customers
Improve customer loyalty, reduce fraud, and retain revenue with Optoro’s Returns Portal.
A great customer experience doesn’t end when a shopper receives their purchase. In fact, many retailers forget to focus on curating the experience beyond the buy button, especially with something as nuanced as returns. With Optoro’s white-label Returns Portal, customers can initiate returns and exchanges without needing customer service support — all while protecting retailers and brands from fraud.



Save the Sale
Retain revenue by encouraging shoppers to exchange or repurchase (instead of requesting a refund) without the hassle of having to place another order or complex back-end accounting.
Personalize their Returns Experience
Think about the returns experience just like you do your overall customer experience. Personalize the returns experience based on unique customer segments like loyalty members, frequent shoppers, geographies, and more.
Turn Data into Dollars
Leverage Optoro’s full-lifecycle Data & Analytics to identify common return reasons, proactively prevent merchandising concerns, reduce shrink, and properly account for the labor needed to process your incoming customer returns.
Create Happy Customers
Optoro puts the power in your customers’ hands, providing an easy, convenient returns experience that transforms returners into repeat customers.
Returns are a critical differentiator for shoppers and brands
67%
of consumers will choose to make an online exchange rather than request a refund if they can do so in a few clicks
56%
Over half of consumers say they will become repeat buyers after a personalized experience
75%
of customers expect retailers to make it easy for them to navigate online and in-store

Drive Exchanges to Retain Revenue
Returns are inevitable, but they can be reduced. Optoro’s Repurchase options help save the sale while also giving your shoppers exactly what they want. With Optoro’s Returns Portal, retailers can:

Prevent Fraud with a Personalized Return Experience
Shopping behaviors like wardrobing and bracketing continue to rise which has retailers and brands tightening their returns policies. The problem? 55% of shoppers will abandon their cart if they don’t like your policy. Optoro’s Returns Portal allows you to give trusted shoppers the flexibility they seek while protecting you against fraudulent or abusive returners.

Speed the Returns Lifecycle with Convenient Return Methods
Leverage a variety of return methods to add ease, convenience, and speed to:

Better Insights for Smarter Decisions
Leverage Optoro’s advanced insights into your returns to identify areas for improvement. With Optoro’s Returns Portal, you have:
Article
Return Initiation Best Practices (and What to Avoid)
Returns are a big part of shopping, especially as online sales keep growing. How retailers handle the first step—return initiation—can make or break the customer experience. In this article, we’ll explore UX best practices and strategies for creating a seamless customer return experience (CRX) and driving return portal adoption, including insights from our Design Team’s latest retailer experience audit.

See Optoro’s RMS in action
Don’t sacrifice a great customer experience. Want to get a peek into how our RMS is changing the game for high-volume retailers?
Features and Functionality
Return Initiation
Shoppers can start a return from anywhere
Instant Exchange
Get the right item quickly by offering size and color exchanges
Instant Gift Card
Shoppers can use their refund immediately as a digital gift card
RMA Creation
Track returns volume and trends before items are shipped (ASN)
CUSTOMER STORY
Tuckernuck Streamlines Returns to Improve Customer Experience
See how Shopify retailer Tuckernuck achieved a 94% CSAT with faster restock and refund times with Optoro’s RMS

Continue Exploring Optoro’s RMS
Returns Management System
Our end-to-end RMS connects critical front-end return data to back-end operational systems, using AI to systematically route and disposition products to the most-profitable next channel.
Store Returns & BORIS
Drive valuable foot traffic to your store to boost top-line sales while creating a frictionless returns experience and reducing instant markdowns.
Returns Processing
Leverage configurable pre-built workflows to optimize financial recovery from returned inventory and increase speed to restock, resale, and recommerce.